Start-up & Scaling
A year from now you may wish you had started today.
ACCELERATED START-UP & SCALING APPROACH
PROGRESS: NOT PROGRAMS
Traditional consultants make great presentations, provide you with recommendations and leave you to do the hard work of implementation. This may work for big companies that have specialized staff, but it doesn’t work for you as a startup or small scaling business who are already understaffed and overloaded. You need outside experts who can do the work, as well as provide training on what needs to be done to build your team's capabilities. This 'helping by doing' approach is central to our philosophy in supporting start-up and scaling organizations.
PEOPLE & PACE: *THE* CRITICAL SUCCESS FACTORS
We can't help you with your inspirational idea, innovative business-model or fund you; however, we can help you with your timelines and teamwork. And these two factors are actually most likely to be the main difference between your success and failure.
Taking a great idea, and tightening it to fit the sweet spot in the middle of your expertise, passion and market opportunity is something we can help you with:
Vision. Scope. Mission. Mantra. Customers. Solutions. Proposition. Features. Niche. Unique. Pricing. Freemium. Costs. Boot-strapping. Milestones. Assumptions. Tests. Alpha. Iterate. Beta. Go-to-market. Eyeballs. Active-Daily-Users. Profitability. Trademarking. Fund-raising. Lawyers. It's not simple to keep-it-simple going from 0 to 1.
You might be an amazing person with an inspirational idea and stellar strategy, but unless you can persuade co-founders, employees, investors, partners and eventually customers of your vision you will not get very far.
OK, so you have a neat product concept, a couple of co-founders, some seed funding, and a grand vision... now what? It is now at the start line the real fun with us begins:
To win first you have to start, and that is harder than many imagine. Too early and you may lose momentum and stall; too late and you may be beaten by competition or simply not have incorporated enough learnings from real users. Striking the balance between perfectionist engineers, eager marketeers and cashflow realities is never easy.
Creating a 100-day plan, or indeed a series of quarterly 100 day plans (OKRs) is the foundation to set a rapid pace, adapting to inevitable changes and linking critical execution details to the bigger picture in a disciplined manner.
Congratulations you have a killer product, a sizable market, and a single solid distribution channel, and the opportunity to be a world-changing company. Let us help you “scaleup“:
Beyond a certain critical size, it doesn't matter how awesome an entrepreneur you are, you will fail to scale unless you build a competent and trustworthy team around that believes in your vision. Learning what it takes to build and run a great team and then doing it is THE critical success factor in growing your business beyond the garage!
A company with a good product has never gone bust because it has failed to scale. However fail to win because they do not scale fast enough and somebody else gets their first; or simply that they do not shrink their cost economics in line with growth.